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B2B Email Newsletters: Format, Length, and Frequency Trends
B2B Email Newsletters: Format, Length, and Frequency Trends

What is the most popular B2B email newsletter format? How many messages do marketers send each month? Whom ...

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Are Cognitive Biases Causing You to Make Bad Marketing Decisions?
Are Cognitive Biases Causing You to Make Bad Marketing Decisions?

Cognitive biases--thought traps--are the enemy of rational decisions. But rational decisions based on data ...