The State of Healthcare Content Marketing in 2017

May 3, 2017

Most hospitals/health systems are engaging in content marketing, but many are finding it to be only somewhat effective in achieving their business goals, according to recent research from True North Custom. Read the full article at MarketingProfs

Previous Article
B2B Sales Reps Are Out of Sync With Buyers, But Is Marketing at Fault?
B2B Sales Reps Are Out of Sync With Buyers, But Is Marketing at Fault?

Too often, salespeople don't understand the buyer's world or needs, and don't know to communicate real valu...

Next Article
Happy 30th Birthday, PowerPoint! A Look at the History of the Presentation Powerhouse [Infographic]
Happy 30th Birthday, PowerPoint! A Look at the History of the Presentation Powerhouse [Infographic]

Love it or hate it, PowerPoint is a fundamental tool for most marketers and salespeople. On its 30th birthd...