Six Ways B2B Marketers Can Harness the Power of Experiential Marketing

August 12, 2020

B2B marketers, who relied on tradeshows and conferences, will be itching to go back to how things were before the pandemic hit. But maybe not exactly how things were--because there is a better way to reach people in-person: experiential marketing (yes, for B2B, too). Read the full article at MarketingProfs

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