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B2B Buyer Personas: Top Challenges, Tactics, and Uses
B2B Buyer Personas: Top Challenges, Tactics, and Uses

B2B marketers tend to agree that most employees in their organization cannot name the company's buyer perso...

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Emojis Help Digital Marketers Get Emotional
Emojis Help Digital Marketers Get Emotional

Emojis aren't just for personal communications anymore. Their influence has now spread to corporate communi...