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Email Etiquette: Do Consumers Like Humor and Informality?
Email Etiquette: Do Consumers Like Humor and Informality?

Do consumers like humor in marketing emails? Do they prefer formal or...

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Five Things You Should Never Put on Your Product Packaging (and Five Things You Should)
Five Things You Should Never Put on Your Product Packaging (and Five Things You Should)

What's on the outside of a package matters almost as much as what's on the...