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The Trouble With Half-Truths: 'Spin Sucks' Author Gini Dietrich Talks to Marketing Smarts [Podcast]
The Trouble With Half-Truths: 'Spin Sucks' Author Gini Dietrich Talks to Marketing Smarts [Podcast]

Noted communication professional, speaker, and "Spin Sucks" author Gini...

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How CMOs and CIOs Can Collaborate to Win: Lessons From the Fox and the Hedgehog
How CMOs and CIOs Can Collaborate to Win: Lessons From the Fox and the Hedgehog

Increasingly, IT must turn Marketing's data into something more valuable and...