Marketers say social media is the best distribution channel for digital videos, according to recent research from Magisto. Read the full article at MarketingProfs
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A Step-by-Step Guide for Using Excel to Disavow Poor-Quality Referring Domains and Boost Your Search Rank
Backlinks to your site are usually helpful—until they're not and they start to damage your search results. Here's how to disavow damaging backlinks by using Excel and other easily...
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The Updated Guide to Facebook Ad Placements [Infographic]
Facebook can be an effective way to reach your audience—because it offers a variety of ad placement options depending on your goals. Check out this infographic to learn how to get the...
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Four Things Marketers Can Learn From Spring Shopping Behavior [Infographic]
When the calendar turns to spring every year (and the weather actually cooperates), most people begin an annual rite of passage: They shop. A lot. Check out how much, exactly, and how we marketers...

Instagram Influencer Engagement Benchmarks
Instagram influencers who have 1,000 to 5,000 followers tend to garner more engagement from their audiences than do influencers with larger followings, according to recent research from Mavrck. ...
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How to Use Virtual Reality in Your Digital Marketing [Infographic]
VR has moved beyond just gaming and into many industries, including marketing. See what trends are expected with the technology and why marketers should pay attention. Read the full article at...

Five Subtle Mistakes That Are Limiting Your Marketing Response Rate
If your marketing campaigns aren't performing as well as you'd hoped, it may be that they're falling on deaf—or even alienated—ears. Here are five mistakes you need to stop...

Teens' Favorite Social Networks, Fashion Brands, and Restaurants
Snapchat and Instagram are the most popular social networks among American teens, according to recent research from Piper Jaffray. Read the full article at MarketingProfs

Three Paths for Surging Ahead of the Competition
Market leaders often take one of three paths to beat the competition. See which strategy can work best for your brand. Read the full article at MarketingProfs
![What Is GDPR, and How Can It Impact Your Business? [Infographic]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fi.marketingprofs.com%2Fassets%2Fimages%2Farticles%2Flg%2F180424-infographic-lg.jpg&size=1&version=1524585300&sig=233a6720ba4fbd2781f148f87306756e&default=hubs%2Ftilebg-blogs.jpg)
What Is GDPR, and How Can It Impact Your Business? [Infographic]
"GDPR" has been a buzzword lately, but it's an important one. Failure to comply with new European data regulations—even if your business is US-based—could mean serious...

Three Tips for Better Real-Time Mobile Marketing in 2018
Mobile marketing provides an ideal opportunity for marketers to speak to customers in the right place and at the right time. See three ways you can use mobile to connect with consumers in the...
![What Converts? Web Landing Page Benchmarks and Trends [Infographic]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fi.marketingprofs.com%2Fassets%2Fimages%2Fdaily-data-point%2F240418-ddp-lg.jpg&size=1&version=1524582298&sig=4ec99ace92595f0f76555bc8d3ded91b&default=hubs%2Ftilebg-blogs.jpg)
What Converts? Web Landing Page Benchmarks and Trends [Infographic]
Website landing pages that contain a single call to action (CTA) garner a higher average conversion rate than those with more than one CTA, according to recent research from Unbounce. Read the...
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How to Make Your Infographics Stand Out [Animated Infographic]
How can you add a new dimension to your infographics? Check out these 12 techniques for designing infographics that really shine. Read the full article at MarketingProfs

10 Video Metrics That Will Help You Establish ROI
Video can make for effective marketing content, but tracking its ROI can be tricky. Here are 10 metrics to monitor to help ensure your video investment is paying off. Read the full article at...

The Disconnect Between B2B Tech Buyers and Vendors
B2B technology vendors tend to focus on various marketing and sales tactics that buyers don't find especially useful or trustworthy, according to recent research from TrustRadius. Read the full...
![The Best Ways to Start and End Your Workday [Infographic]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fi.marketingprofs.com%2Fassets%2Fimages%2Farticles%2Flg%2F180420-infographic-lg.jpg&size=1&version=1524241154&sig=6fbed2939a295d9fcb5cd046be54cc51&default=hubs%2Ftilebg-blogs.jpg)
The Best Ways to Start and End Your Workday [Infographic]
By implementing routines to start and end your workdays, you can become less stressed and more productive. Here are 10 techniques you can begin using today. Read the full article at MarketingProfs

What Is Dropshipping, and Is It Best for Your Online Retail Business?
E-commerce businesses have options for shipping: do it yourself, outsource to a fulfillment center, or dropship. Explore the pros and cons of each to find the right option for your company. Read...

The Share of Digital Display Ads Bought Programmatically
Some 82.5% of US digital display ads will be bought programmatically this year, according to recent research from eMarketer. Read the full article at MarketingProfs
![Affluent Americans' Behaviors and Media-Consumption Habits [Infographic]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fi.marketingprofs.com%2Fassets%2Fimages%2Farticles%2Flg%2F180419-infographic-lg.jpg&size=1&version=1524154085&sig=9cddd9fe835868716d4a152f5bfec20b&default=hubs%2Ftilebg-blogs.jpg)
Affluent Americans' Behaviors and Media-Consumption Habits [Infographic]
See how many Americans are considered affluent, what those consumers care about, and how affluence affects media consumption. Read the full article at MarketingProfs

The B2B Exemption to the Telemarketing Sales Rule
The FTC's Telemarketing Sales Rule applies to everyone. Yes, there is a specific exemption for B2B calls, but marketers must understand the law and use caution. Read the full article at...

The State of Healthcare Content Marketing